

Of particular focus is the manic maneuvering of George McGovern's campaign during the Miami convention as they sought to ensure the Democratic nomination despite attempts by Humphrey and other candidates to block McGovern. The book focuses almost exclusively on the Democratic Party's primaries and the breakdown of the party as it splits between the different candidates such as Ed Muskie and Hubert Humphrey.

Thompson and illustrated by Ralph Steadman, the book was largely derived from articles serialized in Rolling Stone throughout 1972. Fear and Loathing: On the Campaign Trail '72 is a 1973 book that recounts and analyzes the 1972 presidential campaign in which Richard Nixon was re-elected President of the United States.
